Education

• Bachelor/Honors, Any Discipline Bachelor/Honors

Experience

• 2 Year

Additional Requirements

Skills

• Customer Service
• Graphics Design
• Sales & Marketing
• SEO and Digital Marketing
• WordPress

Job Context:
The Digital Marketing Executive plays a central role in executing the company’s digital marketing campaigns and leading the Digital Marketing team. This position is involved in the full lifecycle of campaign ideation, planning, implementation, performance measurement, and optimization.

Location: Gulshan-1 / Manikganj

Key Responsibilities and Duties

Strategy Development

• Develop, implement, and manage marketing campaigns to promote the company and its products/services.

• Enhance brand awareness across digital channels.

• Drive website traffic and generate leads/customers.

• Lead digital marketing strategies including SEO/SEM, email marketing, social media marketing, content marketing, and PPC campaigns.

Content Creation and Management / SEO & SEM

• Create engaging, relevant content for blogs, social media, emails, and the company website.

• Manage and maintain content calendars for all digital platforms.

• Optimize website content for search engines to improve organic visibility.

• Monitor and improve online content performance using SEO techniques and Google Analytics.

Data Analysis and Reporting

• Analyze the effectiveness of digital marketing campaigns to identify strengths and areas for improvement.

• Generate reports on web traffic, leads, conversions, and other key performance indicators (KPIs).

• Use data-driven insights to refine and optimize ongoing campaigns.

Social Media Management, Email Marketing & Paid Advertising

• Manage and grow the company’s presence on Facebook, Instagram, Twitter, LinkedIn, and other platforms.

• Respond to user inquiries, engage followers, and build an active community.

• Plan and execute email campaigns, manage databases, and create promotional newsletters.

• Create and manage paid ad campaigns on Google Ads, Facebook Ads, and LinkedIn Ads.

• Track ad performance and optimize budgets for maximum return on investment (ROI).

Website Management (WordPress)

• Maintain and update the company website using WordPress.

• Ensure website content is fresh, SEO-optimized, and user-friendly.

Sales Support

• Develop sales strategies to increase direct bookings and expand partnerships with travel agencies.

• Identify and pursue new business opportunities including corporate clients and event planners.

• Follow up on leads, respond to inquiries, and convert prospects into customers.

• Support promotional campaigns, offers, and seasonal marketing efforts to boost sales.

• Salary Review: Half Yearly
• Lunch Facilities: Partially subsidize
• Festival Bonus: 1

Work Place

Work from Office

Employment Status

Type: Full Time/Permanent

Job Location

Manikgonj