Published: | Sep 13, 2025 | Vacancy: | Not Specified | Gender: | No Preference |
Age: | Not Specified | Career Level: | Mid Level | Experience: | 3 Year |
Salary: | Negotiable | Location: | Dhaka |
Education
Experience
Skills
Digital Strategy Development:
Design and implement a digital marketing strategy aligned with our mission to support students on their study abroad journey, ensuring it effectively reaches and engages our target audience.
Content Creation & Management:
Develop and manage engaging, informative content such as destination overviews, student testimonials, visa guidance, and program features to educate and inspire prospective students.
Lead Generation:
Leverage digital platforms to attract and connect with potential students, offering personalized information on international study opportunities.
Social Media Marketing & Advertising:
Build a strong brand presence on social platforms popular with students. Share compelling stories about campus life, cultural experiences, and academic programs. Run targeted ad campaigns to showcase unique aspects of various study destinations.
Email Marketing:
Create and execute email campaigns to nurture prospects, share program updates, visa changes, and success stories from alumni.
Brand Activation:
Gather insights from market trends and student feedback to enhance brand engagement. Represent the organization at educational events, fairs, and conferences. Organize webinars, workshops, and promotional activities to boost brand visibility. Partner with educational institutions and stakeholders to strengthen outreach.
Analytics & Performance Tracking:
Monitor campaign performance, analyze engagement metrics, and use data to refine marketing strategies and enhance effectiveness.
Conversion Rate Optimization (CRO):
Apply strategies to turn website visitors into leads and applicants for study abroad programs.
Online Reputation Management:
Manage and protect the company’s online reputation by encouraging positive reviews and addressing negative feedback professionally and promptly.
Marketing Automation:
Use automation tools to streamline inquiry handling and follow-up communication efficiently.
Budget Oversight:
Manage and allocate the digital marketing budget effectively to maximize ROI.
Competitor Analysis:
Conduct ongoing evaluations of industry competitors to stay ahead in marketing tactics, services, and trends.
Industry Trend Monitoring:
Stay informed about evolving trends in international education and digital marketing, and apply relevant insights to improve strategy.
Website Maintenance:
Ensure the company website is regularly updated with accurate, engaging, and timely information about study abroad programs and destinations.
Creative Content Production:
Design visually appealing and impactful ads, graphics, and videos that reflect the excitement and value of studying abroad, incorporating current trends to connect with students.
Other Benefits
Work from Office
Type: Full Time/Permanent
Dhaka
Address: Standard Center, 27/1, 7th Floor, New Eskaton Road, Dhaka-1000
Business Type : Education Institute
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