Labaid Limited Logo
Labaid Limited
Manager - Diagnostics Corporate Marketing
Application Deadline: Nov 13, 2024
Summary
Published: Sep 29, 2024 Vacancy: 5 Gender: Any
Age: At least 40 years Career Level: Expert Level Experience: 5 Year to 8 Year
Salary: Negotiable Location: Dhaka, Dhanmondi
Requirements

Education


  • Bachelor/Honors, Bachelor of Medicine and Bachelor of Surgery (MBBS), or Master's degree in Marketing

Experience


  • 5 Year to 8 Year

Additional Requirements


  • Minimum 5 to 8 years of experience in healthcare marketing, with a strong preference for candidates with experience in Hospital/Diagnostics or Pharmaceuticals marketing.
  • Experience of working in corporate (B2B) marketing for large MNCs is a plus.
  • Strong leadership, communication, and interpersonal skills.
  • Skills & aptitude in IT and digital/social media tools.

Responsibilities & Context

  • Labaid Group, the largest healthcare brand in Bangladesh, inviting applications from qualified doctors or corporate marketing professionals for following full-time position.
  • Responsibilities:
  • Develop & execute comprehensive marketing plans aligned with company strategy.
  • Build & maintain strong relationships with healthcare professionals, corporate clients and socially important opinion leaders.
  • Oversee branding and communication initiatives to strengthening company reputation.
  • Coordinate with print, digital & social media marketing campaigns for optimum results.
  • Conduct market research and competitor analysis to identify opportunities and threats.
  • Collaborate with internal departments to ensure effective marketing alignment.
  • Measure and analyze marketing performance to optimize ROI.


Compensation & Other Benefits
  • Salary Review: Yearly
  • Festival Bonus: 2

Work Place

Work from Office

Employment Status

Shift: Day Shift

Job Location

Dhaka, Dhanmondi

Read Before Apply

Only short-listed candidates will be called for interview. Only non-smokers should apply.

Company Information
Company Name: Labaid Limited

Address: House#1, Road#4, Dhanmondi


Business Type:

Labaid is the trend setter in business sector in Bangladesh. Today Labaid is one of the leading group of companies in the country which includes business of health care, pharmaceuticals, financial, education, agros etc. However the core of Labaid group lies in health care services. 20-25 years back there was no comprehensive treatment facilities in the country. It was very difficult to have the diagnosis for a distressed patient from a remote area in Bangladesh.For a minor investigation a patient from a remote area had to stay Dhaka for several days and wander at different places for different tests.
The lack of quality treatment and the sufferings of the patients inspired the visionary leader Dr A M Shamim to set a new trend in treatment for Bangladeshi patients. As a result Labaid diagnostic was established with the belief that a cure is the result of an accurate diagnosis. At that time there was not much option for cardiac treatment except going to neighboring countries. Labaid Cardiac Hospital unfolded a new horizon of cardiac treatment for Bangladeshi patients.
A need for a specialized treatment was also there. Considering this need Labaid established Labaid specialized hospital which was another breakthrough in the health care sector of Bangladesh. Having a phenomenal growth Labaid diversified its business to different sector like education, financial, agros, real estate etc. Recently Labaid has entered in pharmaceutical industry with an aim to provide unparallel quality products at an affordable price.

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