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Orcasta
Media Buyer
Application Deadline: Jan 31, 2025
Summary
Published: Dec 17, 2024 Vacancy: Not Specified Gender: Any
Age: Not Specified Career Level: Mid Level Experience: 5 Year
Salary: Negotiable Location: Anywhere in Bangladesh
Requirements

Education


  • We prefer skill over education

Experience


  • 5 Year

Additional Requirements


  • Proven Experience: 5+ years in digital marketing, with a strong focus on Facebook Ads, Google Ads, and e-commerce marketing.
  • Mentorship Skills: Prior experience in mentoring junior to mid-level marketers.
  • Technical Proficiency: Expertise in tools such as Google Analytics, SEMrush, Ahrefs, Facebook Ads Manager, Google Ads.
  • Experience with Shopify, WooCommerce, or similar platforms.
  • Analytical Thinker: Ability to analyze complex data and translate insights into actionable strategies.
  • Excellent Communication: Strong verbal and written skills to effectively mentor and guide a team member.
  • Knowledge of Fashion Industry (preferred): Familiarity with fashion brand marketing trends will be an added advantage.
 
Preferred Skills:

  • Strong expertise in A/B testing and conversion rate optimization (CRO).
  • Familiarity with performance tools like Hotjar, UTM tracking, and advanced retargeting strategies.
  • Up-to-date with global digital marketing trends.

Responsibilities & Context

Mentorship and Skill Development:

  • Provide structured weekly guidance to the Digital Marketing Specialist.
  • Assist in developing advanced skills in ads campaign management, paid ads optimization, content strategy, and data analytics.
  • Share up-to-date best practices, tools, and industry trends.

SEO Strategy Oversight:

  • Review and refine current SEO strategies to improve rankings and organic traffic.
  • Provide actionable feedback on keyword research, on-page optimization, and backlink strategies.

Ads Campaign Optimization:
  • Analyze and suggest improvements for ongoing Facebook Ads, Google Ads, and other social campaigns.
  • Train on advanced ad targeting, audience segmentation, A/B testing, and ROI optimization.
  • Introduce innovative ad strategies to stay ahead of trends in fashion marketing.

Performance Monitoring and Analytics:
  • Guide in setting up and analyzing KPIs for SEO, Social Media Ads, and website performance.
  • Offer direction on leveraging tools like Google Analytics, Google Search Console, Facebook Pixel, SEMrush, or Ahrefs.
  • Help interpret insights and recommend data-driven adjustments to campaigns.

Content Marketing Advisory:

  • Collaborate with the Digital Marketing Specialist to align ad content, SEO, and social media campaigns.
  • Share insights on creating visually engaging and conversion-driven content.

Budget Management Recommendations:

  • Guide the Specialist in managing digital ad spend to maximize ROI while maintaining cost efficiency.

Strategic Input and Innovation:

  • Analyze market trends, competitor strategies, and industry benchmarks.
  • Recommend innovative strategies to scale Orcasta's digital growth both locally and internationally.


Compensation & Other Benefits

Other Benefits


  • Flexible remote working schedule.
  • Competitive consultancy fees based on expertise and deliverables.
  • Opportunity to contribute to a fast-growing fashion brand's success.

Work Place

Work from Home

Employment Status

Type: Part Time

Shift: Day Shift

Job Location

Anywhere in Bangladesh

Read Before Apply

Time Commitment: 8-10 hours per week (flexible timing).

Company Information
Company Name: Orcasta

Address: Ka- 5/4, Jagannathpur, Opposite of Shahid Abu Sayed Gate of Jamuna Future Park, Bashundhara R/A, Dhaka, Bangladesh


Business Type:

Garments/Textile

সতর্কীকরণ-বিজ্ঞপ্তি

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