Job Title: Sales Development Officer (Mosquito Coil)

• Work closely with Sales Representatives (SRs) to execute daily, weekly, and monthly sales plans within the assigned territory.

• Expand market coverage by increasing both numeric and weighted distribution of mosquito coil products.

• Ensure product availability and strong in-store visibility, including proper shelf display, POSM placement, and stock rotation.

• Monitor SR performance, including route compliance, outlet productivity, strike rate, and achievement of sales targets.

• Identify new retail and wholesale outlets, ensure effective onboarding, and drive regular ordering.

• Support SRs in order booking and collection, ensuring accuracy and timely coordination with distributors.

• Implement trade promotions and market schemes, ensuring clear communication and correct execution at retailer level.

• Gather market intelligence on competitor pricing, promotional schemes, new product launches, and consumer trends.

• Address and resolve market issues such as stock shortages, damaged goods, retailer complaints, and payment delays.

• Train and guide SRs on product knowledge, selling techniques, and objection-handling skills.

• Ensure accurate and timely reporting of daily sales activities, market visits, and competitor insights.

• Coordinate with distributors and dealers to maintain optimal stock levels and ensure smooth secondary sales flow.

• Drive sales growth by increasing per-outlet sales, expanding product assortment, and improving repeat purchases.

• Build and maintain strong relationships with key retailers and wholesalers within the assigned territory.