Marketers 360 Degree Logo
Marketers 360 Degree
Sr. Executive (Media Buying)
Application Deadline: Nov 23, 2024
Summary
Published: Oct 09, 2024 Vacancy: 2 Gender: Any
Age: 26 years to 36 years Career Level: Mid Level Experience: 2 Year to 5 Year
Salary: Negotiable Location: Dhaka
Requirements

Education


  • Bachelor/Honors, MBA from any reputed University.

Experience


  • 2 Year to 5 Year

Additional Requirements


  • Candidate must have knowledge of ATL, BTL and TTL.
  • Candidate should have courage, intelligence, manage power. Must be able to handle any situation.
  • Good interpersonal & communication skills.
  • Knowledge of audience targeting and media consumption trends.
  • Ability to interpret market research and consumer behavior data.
  • Developing long-term media strategies that align with business goals.
  • Strong leadership, communication, and negotiation skills.
  • Communication skills in both English and Bengali in verbal and written.
  • Must have knowledge and experience in promotion, branding and sponsorship work.
  • Must be able to generate ideas for posting and advertising but also create an overall brand image for the long run. He or she should be able to create content for day to day posting.
  • Must have knowledge and experience in research and targeting, marketing strategy and planning, media buying, PR, digital platforms and business development.
  • Proficiency in project profile, budgeting, proposal and presentation preparation.
  • Being familiar and in touch with television, newspapers, FM radio, fashion industry and digital platforms is essential.
  • Must have the ability to find new clients, interest them in conventions and media buying.
  • Must have workable knowledge in MS Excel, MS Word, MS PowerPoint & internet, mail, browser and digital media.
  • Must have good communication with different types of establishments or companies including Cosmetics, Toiletries, Consumer, Electric & Electronics, Personal Care, E-Commerce, Hotel Motels, Hospitals.
  • Proven experience in administration and Accounts.
  • Must be diligent and responsible.
  • Strong communication and Time management skills.

Responsibilities & Context

  • Marketers 360 Degrees is an advertising agency. We have two other subsidiaries namely 360 Degree Studio and 360 Degree Cinema. Male & Female both candidates who like or love media, film, fashion, television or advertising industry and are interested in working in this sector are requested to apply.
  • Job Responsibilities
  • ATL, BTL and TTL have to be worked on.
  • To work with television dramas, talk shows, movies, News, Event branding and sponsorship.
  • Annual/monthly media buying agreement with various companies.
  • Develop and execute creative concepts for media campaigns, ensuring alignment with brand messaging and objectives.
  • Develop and implement media buying strategies aligned with the company's marketing objectives.
  • Conduct market research and audience analysis to identify target demographics and media preferences.
  • Monitor and analyze performance metrics to optimize content strategy and drive engagement.
  • Prepare quarterly/ half yearly/ yearly Camping calendar, proposal and budget in coordination with brand and digital team.
  • Build strategic relationships and partner with key industry players, agencies, production houses and vendors
  • Ensure Effective PR management with latest PR trends & best practice.
  • Marketing strategy and plan should be developed.
  • Work on media planning and buying, budgeting, sales promotion, PR and business development.
  • Increase sales through personalization of marketing communications.
  • Work on campaign performance analysis, client reporting and presentation, up selling, cross selling, client retention and satisfaction.
  • Evaluate and monitor the quality and performance of all services provided to the Client(s)
  • Properly doing the sales given by the supervisor/higher managements
  • Develop and implement comprehensive offline media strategies to meet client objectives and maximize brand exposure.
  • Identify relevant media channels (Tv, print, radio, outdoor, etc.) for each campaign and negotiate cost-effective media placements.
  • Oversee media buying and execution, tracking campaign performance and making data-driven optimizations.
  • Any other assignment as per the decision of Management.


Compensation & Other Benefits
  • Salary Review: Yearly
  • Festival Bonus: 2

Work Place

Work from Office

Employment Status

Type: Full Time/Permanent

Shift: Day Shift

Job Location

Dhaka

Company Information
Company Name: Marketers 360 Degree

Address: 487/B (Lift 4), Road: 8/C, DOHS Baridhara, Dhaka – 1206


Business Type:

Marketers 360 Degree

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