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Akij Group
Sr. Manager, Brand/Marketing
Application Deadline: Dec 18, 2024
Summary
Published: Nov 03, 2024 Vacancy: Not Specified Gender: Male
Age: 40 years to 45 years Career Level: Expert Level Experience: Not Specified
Salary: Negotiable Location: Dhaka
Requirements

Education


  • Bachelor/Honors, Bachelor of Business Administration (BBA), in Marketing
  • Masters, Master of Business Administration (MBA), in Marketing

Additional Requirements


  • 12 to 15 years experience

Responsibilities & Context

  • Coordinate with stakeholders and key contributors to define brand goals and strategies.
  • Examine brand positioning and customer insights.
  • Perform market analysis to gauge target markets and craft brand positioning.
  • Drive creative projects to inspire the target audience toward specific actions.
  • Recommend and execute innovative ideas for marketing activities.
  • Support in the planning and refinement of marketing initiatives (including product launches and promotions).
  • Collaborate with cross-functional teams like sales, product development, and other departments.
  • Assess competitors, industry developments, and market dynamics.
  • Prepare performance reports covering brand metrics, sales data, and marketing initiatives.
  • Track and interpret trends in market share, sales figures, and competitor activity.
  • Review key marketing metrics such as distribution, pricing, and point-of-sale strategies to enhance product positioning.
  • Manage both new and existing marketing and advertising campaigns.
  • Analyze the impact of marketing efforts, producing reports and offering insights for improvement.
  • Align internal teams around the brand’s strategic direction, priorities, and plans.



Work Place

Work from Office

Employment Status

Type: Full Time/Permanent

Shift: Day Shift

Job Location

Dhaka

Read Before Apply

The applicants should have experience in the following business area(s): Group of Companies

Company Information
Company Name: Akij Group

Address: 73-Dilkusha Commercial Area, Dhaka - 1000, Bangladesh


Business Type:

Food & Beverage Industry

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