Technical SEO Conduct comprehensive technical SEO audits covering crawlability, indexation, site architecture, and internal linking. Identify and resolve crawl errors, broken links, redirect chains, duplicate content, and canonical issues. Manage robots.txt, XML sitemaps, canonical tags, pagination, and hreflang where applicable. Monitor and improve Core Web Vitals and page speed in coordination with developers. Implement and validate relevant schema markup such as Article, FAQ, HowTo, Product, LocalBusiness, and Organization. Monitor Google Search Console and resolve coverage, enhancement, and manual action issues. Prepare technical SEO tickets for developers and verify fixes after implementation. On-Page & Content SEO Conduct keyword research, search intent analysis, and topic clustering. Optimize titles, meta descriptions, headings, URLs, image alt text, and internal linking. Coordinate with content writers and review published content for SEO compliance. Identify content gaps and SERP opportunities through competitor analysis. Optimize content for featured snippets and AI-driven search platforms, including AI Overviews, ChatGPT, and Perplexity. Off-Page SEO Plan and execute link-building, guest posting, and outreach campaigns. Evaluate backlink opportunities based on relevance, quality, and genuine authority rather than volume. Monitor backlink profiles and take appropriate action against toxic or harmful links. Reporting & Communication Track rankings, organic traffic, conversions, and search visibility using Google Search Console, GA4, Ahrefs, and Semrush. Prepare monthly SEO performance reports with key findings and recommended actions. Communicate SEO progress, issues, and recommendations directly with international clients in English. Stay updated on Google algorithm updates, search trends, and developments in AI-powered search.