Key Responsibilities Develop and implement SEO strategies for both Bangladesh and international markets. Oversee category-specific SEO activities and provide guidance to the SEO team for effective execution. Conduct keyword research, competitor analysis, and SERP monitoring to identify opportunities for organic growth. Manage technical and on-page SEO, including crawling, indexing, metadata, internal linking, schema markup, page speed, and Core Web Vitals. Plan and review SEO-friendly blogs, category pages, FAQs, and other content aligned with search intent. Supervise backlink acquisition, off-page SEO, and website authority-building initiatives. Monitor organic traffic, keyword rankings, impressions, CTR, indexing status, and overall SEO performance. Prepare regular performance reports and recommend corrective measures and optimization plans. Collaborate with Web/IT, Content, Digital Marketing, Data Centre, and other relevant teams to implement SEO improvements. Stay informed about Google algorithm updates, emerging SEO practices, and developments in international search markets. Improve SEO workflows, task tracking, documentation, and team productivity to ensure sustainable organic growth.