SaRa Lifestyle Ltd. Logo

SaRa Lifestyle Ltd.

Manager-(Media & PR)

Application Deadline: Nov 03, 2025
Summary
Published: Oct 09, 2025 Vacancy: Not Specified Gender: Male
Age: 28 years to 40 years Career Level: Experienced Professional , Expert Level Experience: 12 Year
Salary: Negotiable Location: Dhaka, Mirpur
Requirements

Education


  • Bachelor/Honors, Bachelor of Social Science (BSS), in Mass Communication & Journalism

Experience


  • 12 Year

Additional Requirements

  • Age: 28 to 40 years.

  • Experience: Minimum 8–12 years in PR, media, or corporate communications, preferably within retail, lifestyle, or FMCG sectors.

  • Established media network with a proven track record of successful PR campaigns.

  • Excellent communication, storytelling, and presentation skills.

  • Ability to work under pressure and manage multiple stakeholders effectively.

  • Hands-on experience in crisis management and reputation building.

  • Strong leadership and people management skills.


Responsibilities & Context

SaRa Lifestyle Ltd., a leading fashion brand in Bangladesh and a proud member of the SNOWTEX Group, is seeking a highly experienced Manager – Media & Public Relations (PR).

The position requires a dynamic, creative, and well-connected professional responsible for developing and executing strategic communication plans, managing media relations, and leading impactful PR campaigns to enhance the brand image of both SaRa and SNOWTEX. The ideal candidate will play a vital role in strengthening brand reputation, managing media engagement, and driving compelling storytelling across multiple platforms.


Key Responsibilities

  • Develop and implement comprehensive PR and media strategies to elevate brand image and visibility.

  • Create engaging narratives, press releases, speeches, and thought-leadership content aligned with the brand’s core values.

  • Build and maintain strong relationships with journalists, editors, influencers, and key media outlets.

  • Manage brand reputation proactively and handle crisis communications effectively.

  • Lead and execute PR campaigns, events, and activations to ensure positive brand exposure.

  • Collaborate with digital marketing teams to amplify PR initiatives across online platforms.

  • Lead, mentor, and motivate the PR & Communications team, promoting creativity and high performance.

  • Track media coverage, analyze public sentiment, and prepare regular reports on PR impact, budget utilization, and ROI.


Compensation & Other Benefits
  • T/A
  • Mobile bill
  • Performance bonus
  • Provident fund
  • Salary Review: Yearly
  • Lunch Facilities: Partially subsidize
  • Festival Bonus: 2

Other Benefits


As per company policy.

Work Place

Work from Office

Employment Status

Type: Full Time/Permanent

Job Location

Dhaka, Mirpur

Company Information
Company Name: SaRa Lifestyle Ltd.

Address: Avenue #02, Road #14, House No #966, Mirpur DOHS, DHAKA-1216, Bangladesh.


Business Type : Fashion & Jewelry

Website Link : saralifestyle.com
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